AFB

Objectives:

Digital marketing has changed the marketing mix for food and beverage sectors- changing the way marketers communicate. Successful marketing strategies demand the right consumer insights and channel selection as the media landscape continues shifting. To keep marketing and media practitioners on top of how digital marketing is evolving, this conference therefore aims to deliver key developments and trends that all F&B professionals should keep abreast of and utilize them in today’s marketing operations.

 

Target Audience 

This conference is designed for practitioners who involve in food & beverage marketing with focus on senior management levels, such as;

• Managing Directors, CEOs, Business Owners

• CMO, Marketing Directors/ Managers, Sales & Export Directors, Managers

• Digital Media Managers, E-commerce Managers, New Media Managers

• New Business Development Mangers

• New Product Development Managers

• Market Research & Development Managers

• Category Managers